Furthermore, as part of this year's three-way collaboration, LINE FRIENDS and Jisoo are joining forces to design new in-game items inspired by Jisoo's companion animal. Jisoo is known to have actively participated in the entire process, from drawing sketches to detailing the characteristics, preferences and values of the new character. LINE FRIENDS has been creating new character IP in close collaboration with Jisoo by combining her unique creativity with its expertise in character creation and IP business. The mobile version, titled KartRider Rush+, launched in May of 2020, spawning a viral sensation with the number of worldwide users surpassing the 20 million-mark in cumulative. This three-way collaboration between LINE FRIENDS, Nexon, and Jisoo is the first global project to kick off since LINE FRIENDS concluded a strategic partnership with the global gaming titan NEXON last year in a bid to diversify the global IP business of the popular racing game, KartRider, with 17-year history. Jisoo at LINE FRIENDS flagship store in Gangnam in South Korea. The character wasn't entirely revealed yet, but it will be released as part of the March 19th update for the game. According to the press release, she is apparently involved with the entire creative process from the formation of the character all the way down to defining who it is with personalities and quirks. Jisso is apparently a big fan of the game, so having her own character in it has got to be a boon as it will appear alongside other in-game items that have been created by the singer.

Some cool mobile news for KartRider Rush+ as it's getting a new LINE FRIENDS character in collaboration with Jisoo from BLACKPINK.

Kartrider characters